Fitness & Beauty » Affordable Lingerie

In recent years, bralettes have become a popular choice in the world of lingerie, with many people favoring them over traditional bras. But what exactly are bralettes, and are they really more comfortable than regular bras? Let’s explore the basics of bralettes, their uses, and why they might be the ideal choice for certain occasions and body types. What Is a Bralette? A bralette...

In the midst of today’s fast-paced world, we’re all in a hurry and just looking for a quick 5-minute hack as our savior. Fashion is an interesting art where you can experiment with and experience various dressing inspirations. Lingerie, being an essential part of your attire, must fit perfectly. However, even the best pieces can come with challenges, such as slipping straps, uncomfortable under...

In the world of E-commerce, where online buying is very common, customer feedback becomes vital for guiding new buyers. At IFG, a leading lingerie manufacturing company in Pakistan, we understand the importance of customer stories and testimonials. Our commitment to excellence is mirrored in our sister brand, Poppy, and together we strive to create intimate apparel that not only meets but exceeds your expectations....

Let’s dive into the latest lingerie trends and offer tips on how to incorporate them into your wardrobe with style and confidence. Just like fashion, lingerie trends evolve with the seasons, bringing fresh designs and materials that can enhance your everyday look or make special moments even more memorable. Here’s a guide to the top seasonal lingerie trends and how to wear them. 1....

When selecting lingerie, many focus on its style and suitability for various occasions. However, the right lingerie be it bras, briefs, or shape wear plays a significant role in supporting your posture and overall comfort. At IFG, including our respected sub-brands Poppy and Triumph, we understand that choosing the right lingerie is crucial not only for aesthetic reasons but also for maintaining good health...

With the start of a new school year on the horizon, it’s the perfect time to refresh your wardrobe with essentials that keep you feeling confident and comfortable. Whether you’re stepping into high school, heading back to university, or preparing for college life, Poppy and IFG have curated a collection of lingerie deals tailored just for you. These offers blend style, comfort, and affordability,...

Creating a capsule lingerie wardrobe is all about curating a collection of essential, versatile pieces that cater to various needs and occasions. A well-thought-out lingerie capsule ensures that you have the right undergarments for any outfit, boosting both confidence and comfort. Whether you’re new to the concept or looking to refine your current collection, this guide will help you build a capsule lingerie wardrobe...

Lingerie has long been a symbol of femininity, comfort, and confidence. Over the years, the evolution of lingerie has reflected changing societal norms, advancements in fabric technology, and the diverse needs of women. At IFG, we pride ourselves on offering a range of lingerie that combines the best of classic design and modern innovation. Let’s take a journey through some of our most beloved...

Lingerie is often perceived as just a pretty undergarment, but its impact goes far beyond aesthetics. From boosting confidence to providing comfort and improving posture, the benefits of wearing lingerie are numerous. At Poppy, we believe that investing in good-quality lingerie can enhance various aspects of your life. Here, we explore how our pieces can make a difference. 1. Boosts Confidence There's something inherently...

When it comes to taking care of your lingerie, hand washing is the gold standard. Delicate fabrics, intricate lace, and fine detailing deserve gentle care to maintain their beauty and longevity. Here's a comprehensive guide to properly hand wash your lingerie, ensuring your favorite pieces stay in top condition for as long as possible. Why Hand Washing? Hand washing is the gentlest way to...

Shopping for lingerie can be a deeply personal experience, and whether you prefer the convenience of online shopping or the tactile experience of visiting a store, IFG, Poppy, and Triumph have you covered. Here’s a comprehensive guide to help you decide which shopping experience suits you best.  The Online Experience Convenience and Comfort Shopping online with IFG, Poppy, and Triumph allows you to browse...

As the world becomes increasingly aware of the environmental impact of fashion, more consumers are looking for sustainable options that align with their values. At Poppy, we are committed to providing beautiful, comfortable lingerie that is also eco-friendly. Our sustainable lingerie collection features pieces made from environmentally responsible materials without compromising on style or comfort. Here, we introduce some of our standout sustainable pieces...

Summer is the perfect season to showcase the versatility of camisoles. Whether you’re dressing up for a night out or keeping it casual for a day at the beach, camisoles are a must-have in your wardrobe. Today, we'll focus on styling our popular CAMISOLE 003, CAMISOLE 004, CAMISOLE 002, and Camisole Cotton to create stunning summer looks.  Casual Day Out Camisole: CAMISOLE 003 (Rs.1,...

Poppy Lingerie is thrilled to unveil our latest collection, "Summer Secret," designed to bring you the perfect blend of comfort, style, and elegance for the summer season. From versatile camisoles to luxurious pajama sets, this collection has something for everyone. Let's take a closer look at some of the standout pieces from this exciting new lineup. Camisole 004 Price: Rs.900 Experience the ultimate comfort...

As the sun warms up the days and the nights grow shorter, we're thrilled to introduce you to our newest lingerie collection, "Summer Secrets" by Poppy. This collection is designed to capture the essence of summer with its blend of comfort, elegance, and vibrant colors. While we can’t reveal everything just yet, we’re excited to give you a behind-the-scenes look at what’s coming your...

Finding the perfect plus-size lingerie that combines fit, comfort, and style can be challenging, but it's essential for feeling confident and supported. Whether you prefer padded, underwired, or minimizer bras, the right lingerie can make a significant difference in how you feel throughout the day. Here, we review and recommend some of the best plus-size lingerie options that cater to fuller figures, ensuring that...

Buying lingerie for the first time can be both exciting and a little daunting. With so many styles, fabrics, and fits to choose from, it’s easy to feel overwhelmed. But fear not! This guide from IFG will walk you through everything you need to know to find lingerie that makes you feel confident, comfortable, and fabulous. Plus, discover why IFG is your best choice...

Welcome to Poppy's Lingerie Blog! Today, we're addressing some of the most frequently asked questions about lingerie. Whether you're a lingerie novice or a seasoned enthusiast, our comprehensive guide will help you make informed decisions and feel confident in your choices. 1. How Do I Find My Correct Lingerie Size? Finding the right size is crucial for comfort and support. Here’s how you can...

Lingerie isn't just about fashion—it's about empowerment, comfort, and embracing your true self. Despite this, many myths prevent women from fully enjoying the benefits of beautiful lingerie. Today, we're debunking these misconceptions to help you feel confident and fabulous every day. Let's explore the truth about lingerie and why investing in the right pieces can transform your wardrobe and your confidence. Myth 1: Lingerie...

As a lingerie brand committed to empowering individuals to feel confident and comfortable in their own skin, we understand that caring for your lingerie shouldn't be a luxury reserved for those with hefty budgets. That's why we're here to share some practical tips and tricks for lingerie care on a budget. Whether you've invested in a few quality pieces or you're working with a...

Lingerie is more than just underwear; it's a form of self-expression, confidence, and empowerment. Whether you're dressing for a special occasion or simply want to feel fabulous every day, having the right lingerie essentials in your wardrobe is essential. In this comprehensive guide, we'll explore the must-have lingerie pieces that every woman should own. From foundational basics to luxurious treats, these essentials will elevate...

In the world of sleepwear, pajama sets serve as the epitome of comfort and style. Beyond just being garments for sleep, they embody a lifestyle of relaxation and self-care. Whether you're someone who seeks budget-friendly options without compromising on quality or indulges in luxurious nightwear for an elevated experience, the market caters to a wide spectrum of preferences. In this comprehensive guide, we delve...

In the ever-evolving world of fashion, lingerie serves as both a foundation and an expression of personal style. As we embrace the year 2024, it's time to delve into the latest trends shaping the intimate apparel landscape. From innovative designs to sustainability initiatives, here's a comprehensive look at what's sizzling and what's fizzling out in the world of lingerie. What's Hot? Sustainable Chic With growing...

In the world of fashion, comfort and style often seem to be at odds with each other. But what if we told you that you can have the best of both worlds? Yes, that's right! Our latest lingerie additions are here to revolutionize the way you think about undergarments. From supreme comfort to versatile style, we've got you covered with our diverse range of...

Eid is a time for celebration, reflection, and joyous gatherings with loved ones. As you prepare to mark this special occasion, why not elevate your comfort and confidence with the perfect lingerie choices? Whether you're spending Eid with family at home or attending festive gatherings, feeling comfortable in your attire is key to enjoying the festivities to the fullest. Doreen Triumph's Minimizer: Ultimate Support...

In the world of lingerie, comfort is key. However, finding affordable bras that don't compromise on quality can be a challenge. Today, we'll explore some budget-friendly IFG bras that are perfect for everyday wear, ensuring you feel comfortable and confident without breaking the bank. Amoreena Bra - Rs.570.00 For those seeking a basic yet comfortable option, the Amoreena Bra is an ideal choice. Made...

As the world commemorates International Women's Day, it's a time to celebrate the achievements, resilience, and empowerment of women everywhere. In a remarkable display of solidarity and innovation, IFG and Poppy have joined hands to mark this special occasion in a truly unique and impactful manner. This Women's Day, IFG and Poppy proudly announced a groundbreaking initiative aimed at empowering women and fostering a...

In the hustle and bustle of everyday life, there's something truly comforting about slipping into cozy nightwear at the end of the day. Whether you're winding down with a book, catching up on your favorite show, or simply lounging around, the right nightwear can make all the difference. Let's explore six comfortable nightwear picks that promise a cozy evening ahead. 1. Pajama Set 129...

In the world of fashion, comfort and style should always go hand in hand. At our brand IFG, we believe in offering our customers the best of both worlds. That's why we're thrilled to introduce our latest arrival: the Mix and Match Solid Pack of 5 High-Waisted Pure Cotton Briefs. Designed with your comfort and style in mind, these briefs are a true testament...

In the world of lingerie, finding the perfect balance between comfort, support, and style can sometimes feel like an elusive quest. However, with the arrival of the Comfort 15 Deluxe Bra, the search just got a whole lot easier. Priced at an affordable Rs. 2,000, this bra promises to revolutionize your lingerie collection with its exceptional features and unparalleled comfort. Full Coverage, Unrivaled Support...

In the world of lingerie, finding the perfect balance between comfort and style can be a game-changer. Blossom Briefs, with their exquisite designs and thoughtful details, stand out as must-have additions to your underwear collection. Let's start with the Blossom 005 brief, priced at Rs.600.00. These full-coverage briefs are a versatile choice for every occasion. Whether you're wearing them under jeans or any fabric,...

Step into the vibrant world of Poppy, where fashion meets fun and surprises! Recently, Poppy hosted a spectacular pop-up event at Dolmen Mall Clifton that left everyone buzzing with excitement. Let's dive into the highlights of this unforgettable day featuring influencers, brand ambassadors, and an array of delightful attractions. Influencers Galore: A Star-Studded Affair Poppy's pop-up event was graced by the presence of over...

Are you in search of the perfect fusion of style and functionality to complement your active lifestyle? Look no further than the Cotton Racer back Top, meticulously designed to cater to the needs of teens and young women alike. This versatile garment offers unparalleled comfort, support, and style, making it an essential addition to any wardrobe. Pure Cotton Bliss: Indulge in the luxurious softness...

In a world where comfort meets style, there's a revolution happening in sleepwear. Gone are the days of sacrificing comfort for fashion or vice versa. Brands like Poppy and IFG are leading the charge, offering pajama sets that redefine what it means to lounge in luxury. Join us as we explore the comfort revolution and uncover why Poppy and IFG pajama sets are a...

When it comes to optimizing your fitness routine, the right gear can make all the difference. Among the essential pieces of active wear for women, the sports bra emerges as a key player in providing comfort, support, and confidence during workouts. In this blog post, we'll delve into the numerous benefits of wearing a sports bra, shedding light on the reasons why it should...

Welcome to our lingerie blog, where we believe that wearing the right lingerie can uplift your mood and boost your confidence. Today, we'll explore how selecting lingerie that matches your mood can make you feel more empowered and self-assured. Comfort is Key: Start by choosing lingerie that feels comfortable against your skin. Comfortable lingerie sets the foundation for a confident day, allowing you to...

As we welcome the New Year, it's an ideal moment to update your closet and embrace the self-assurance that resonates from within. An impactful approach to achieve this is by immersing yourself in lingerie that not only complements your style but also empowers you. In this article, we'll explore carefully chosen lingerie selections aimed at boosting confidence and making you feel unstoppable in the...

In a world where self-expression and confidence intertwine, intimate fashion has become a canvas for personal style and empowerment. Embracing this evolution, we're thrilled to introduce the latest trend in gifting that celebrates individuality and sensuality, the Intimate Fashion E-Gift Cards. Gone are the days of generic presents; today, we invite you to explore the World of intimate fashion, where every lace detail and...

In a world where comfort meets style, innovation has taken center stage, and traditional undergarments are undergoing a remarkable transformation. Among the numerous of choices, the Front Open Bra emerges as a trendsetter, breaking free from conventional designs to offer a seamless blend of fashion and functionality. The Front Open Bra, a distinctive bra from traditional bra designs, has become a symbol of contemporary...

In a groundbreaking step toward modernizing the retail landscape and challenging societal norms, IFG and Poppy have joined forces with Go-Vend to introduce Pakistan's first-ever lingerie vending machine. This innovative collaboration with Go-Vend seeks to revolutionize the intimate apparel shopping experience, offering a discreet and convenient solution for individuals seeking a more private and accessible way to purchase lingerie. Traditionally, shopping for lingerie has...

In the world of lingerie, panties play a crucial role in both fashion and function. Whether you're looking for comfort, a confidence boost, or a touch of sensuality, the right pair of panties can make all the difference. In this comprehensive blog series, we'll delve into the diverse universe of panty styles and cuts, exploring everything from classic basics to new and modern designs....

In the world of intimate expression, lingerie stands as a captivating language that whispers tales of desire, confidence, and allure. Whether it's a romantic gesture, a celebration of self-love, or a daring surprise, the world of lingerie invites you to explore a variety of styles, textures, and emotions. This guide is not just a compilation of garments; it's a celebration of the diverse aspects...

Welcome to the coziest corner of fashion where warmth meets sensuality – our exploration of winter lingerie trends! As the temperature drops, it's time to elevate your intimate wear game with snug fits and warm hues that will not only keep you toasty but also make you feel absolutely fabulous. In this blog, we'll be your guide through the enchanting world of winter lingerie,...

We are thrilled to introduce our newest addition, the sensational briefs collection! Whether you're a fashion enthusiast, a trendsetter, or simply someone looking for the perfect blend of comfort and style, you're in for a treat. In this guide, we'll take you through our latest arrivals, showcasing the exquisite craftsmanship, attention to detail, and the unique features that set our briefs collection apart. Get...

In a world that constantly bombards us with unrealistic beauty standards and ideals, the journey to self-acceptance and body positivity can be challenging. However, the power of empowerment, self-love, and self-expression cannot be underestimated. We aim to explore the intersection of shapewear and body positivity, by delving into the ways in which these two seemingly contrasting concepts can coexist to empower women in their...

Sleep is a vital part of our daily routine, and the choices we make before bedtime can significantly impact the quality of our rest. One of the most frequently asked questions in the world of sleepwear is whether or not women should wear underwear to bed. It's a topic that has sparked countless discussions, and opinions on the matter vary widely. In this blog,...

In a world where staying active and pursuing a healthy lifestyle has become increasingly important, the role of sports bras cannot be overstated. Whether you're a devoted gym goer, a runner, or simply someone who enjoys staying active, the right sports bra is your trusty companion in the quest for comfort, support, and confidence during physical activities. In our fast-paced lives, where the demands...

We believe that feeling confident and comfortable in your own skin starts from the very first layer you put on. Yes, we're talking about lingerie! Contrary to popular belief, luxurious lingerie doesn't have to come with a hefty price tag. Whether you're looking to treat yourself to something exquisite or simply searching for everyday essentials, we've got you covered. Our team has scoured the...