Fitness & Beauty

Step into the vibrant world of Poppy, where fashion meets fun and surprises! Recently, Poppy hosted a spectacular pop-up event at Dolmen Mall Clifton that left everyone buzzing with excitement....

When it comes to optimizing your fitness routine, the right gear can make all the difference. Among the essential pieces of active wear for women, the sports bra emerges as...

Hey, lingerie enthusiasts! Today, we're embarking on a journey to discover the secrets of tender lingerie care. From delicate lace to intricate designs, our comprehensive guide is here to help...

In a groundbreaking step toward modernizing the retail landscape and challenging societal norms, IFG and Poppy have joined forces with Go-Vend to introduce Pakistan's first-ever lingerie vending machine. This innovative...

Hello, fashion enthusiasts! We’re thrilled to unveil our latest arrivals that redefine comfort and style. Say hello to the Cotton Racerback and Everyday Briefs, your new wardrobe essentials for a...